Got beef? In his single off the Great Gatsby soundtrack “100$ Bill”, Jay-Z seems to call out country superstar Taylor Swift. He raps, “Took that, Taylor Swift to a hundred f—— million, b—-. I’mma let ya’ll continue but…” This is an apparent reference to Kanye West’s infamous MTV Awards outburst in which he stormed on stage and took the microphone from Swift who was accepting an award. While some have surmised that the line is a veiled narcotics reference, Jay-Z also seems to imply that Kanye’s actions helped to significantly propel Swift’s career.

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PR, Product Marketing, and Social Media Strategies From Daft Punk
@bclauser

The buzz for Daft Punk’s upcoming Random Access Memories album is palpable. As Clauser explains, the duo has taken an old school approach in marketing their upcoming project. They were able to promote their first single “Get Lucky” without flooding the internet and social media with advertisements. Instead, they slowly teased the single to create excitement, before finally releasing it to the public. The strategy has payed dividends, propelling Daft Punk to their highest-ever Hot 100 ranking.

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